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Annenberg School of Communication and Journalism University of Southern California

Danielle Leigh

Class of 2006, Bachelor's

Before joining NBC News, Danielle worked at KCRA 3 in Sacramento and FOX 21 in Colorado Springs, Co., where she worked as an anchor and reporter. While in Colorado, Danielle focused on stories that affected the community and worked to expose social issues.

Prior to working in Colorado, Danielle worked as an evening anchor and afternoon reporter at KIDK in Idaho Falls, ID. During her time at KIDK, Danielle covered a variety of stories but focused mainly on education.

Her reporting helped lead to a “walking school bus” that looks out for the safety of children on their way to and from school. She also received an award from the Idaho Press Club for an undercover investigation that exposed a lack of school security.

Danielle is a graduate of University of Southern California’s Annenberg School of Journalism.

Danielle realized she wanted a career in journalism back in high school when her mom forced her to give her school’s journalism program a try. Little did she know, she’d fall in love with it and be thanking her mom ever since.

In her spare time, Danielle enjoys visiting with friends and family, exercising, specifically wakeboarding and snowboarding, and, of course, hanging out with the love of her life, her dog, Diego.


What are the top three skills journalism students should learn in college?:

writing, voice, on air presence.

What were your duties at ATVN? :

reporter, producer.. those were the big two.

How did ATVN prepare you for your career?:

Wow where do I begin. It taught me to do everything from writing to editing… the whole bit under a deadline.. It gives you a good picture of what a real newsroom is like. so get involved…

What is your advice to aspiring journalists?:

learn to work hard and fast… and never take no for an answer.

What should graduates keep in mind when negotiating their first job?:

Negotiate.. Haha that is funny… Most of the time there is no such thing. Make sure the city you are going to is a place you will be happy at. That’s about your only negotiating tool i.e. who you tell yes. Try to get an out but don’t count on it.

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