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Annenberg School of Communication and Journalism University of Southern California
ALUMNI

David de Sola

Class of 2008, Master's



I am a journalist with more than eight years of experience in print, television, and online mediums. I have covered a variety of stories that range from the CIA leak investigation and the 2004 presidential election, to WikiLeaks and the death of Osama bin Laden. I have filed assignments from five foreign countries, and been published by CNN, Reuters, and the Huffington Post.

Specialties

Politics, research, investigative reporting, international reporting, breaking news, arts/music reporting.

Survey

What are the top three skills journalism students should learn in college?:

1) Writing.  Regardless of what journalistic medium you work in, our business is about telling good stories, and if it’s a badly written story, all the editing and production in the world won’t be able to save it.

2) Creative thinking.  Learn how to come up with story ideas, what works and what doesn’t.  Learn how the rules work for getting information and how to use them to your advantage.

3)Technical skills: learn how to use the tools of the trade, whether it’s a tape reporder, a video camera, blogging, or editing software.  Convergence is the buzzword in the business these days, and the more you can do the better you will be.

I would also add a fourth for those of you interested in international reporting: know at least one foreign language.



What were your duties at ATVN? :

W/S/E, Reporter



How did ATVN prepare you for your career?:

ATVN is as close to the real thing as it gets.  You have to think on your feet, come up with contacts, film and edit your story, and beat deadlines.



What is your advice to aspiring journalists?:

Always be curious and willing to ask questions.  Be persistent.  Be willing to learn about and cover new subjects you might not be familiar with.  Be very good at developing and maintaining contacts - you never know when one of them might be in a position to help you with a story.



What should graduates keep in mind when negotiating their first job?:

Try to go work in a place where you can learn a lot of different positions and work your way up.  The more you do, the more experience you get and more doors open up for you down the road.  If you have to sign a contract, sign short term deals.  Don’t get locked in to something long term unless it’s what and where you really want to be.

ECO BUILDINGS

April 22, 2008

A new ordinance will require L.A. buildings to go green.

Oscar De La Hoya broke ground on his new real estate project

February 19, 2008

RAIN PREPARATION

December 5, 2007

Residents protect their homes from possible mudslides.

AIRBUS BACK AT LAX

November 28, 2007

The world's biggest commercial passenger plane lands at LAX.

FIRE INSURANCE ISSUES

October 24, 2007

A report on the insurance claims process and what homeowners can do to make dealing with a disaster easier