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Annenberg School of Communication and Journalism University of Southern California
POSTS

What Makes Something A Lead Story


By Evan Budrovich
Tuesday, October 7, 2014 | 7:58 p.m. PDT

The first thing you see on T.V. has to work perfectly. 

Fight to Save Your Lead


By Christina Schoellkopf
Tuesday, October 7, 2014 | 6:37 p.m. PDT

I learned a crucial lesson from the reporter of my lead story. It can be summarized by one word: commit!

What Are You Watching For?


By Hannah Button
Tuesday, October 7, 2014 | 2:21 p.m. PDT

A successful producer must always remember to keep their audience in mind.

Keeping Up With Your Stories


By Ivana Banh
Sunday, October 5, 2014 | 9:36 p.m. PDT

News keeps happening and it's your job to get the latest. 

Practice Makes Perfect


By Pierce Larsen
Saturday, October 4, 2014 | 9:43 p.m. PDT

It's week 2 already!?

How A Newscast Is Born


By Alejandra Rubalcava
Friday, October 3, 2014 | 4:34 p.m. PDT

Behind every newscast, there was a morning meeting... 

Engage Audience with Multidimensional Coverage


By McKenna Keil
Thursday, October 2, 2014 | 5:35 p.m. PDT

As cliche as it sounds, you can never be too prepared and never do too much to make sure a...

From Inception to Creation


By Michelle Nadjar
Thursday, October 2, 2014 | 12:38 a.m. PDT

Never underestimate the power of the morning meeting.

Prepare for success at the deadline


By Andrew Kallick
Wednesday, October 1, 2014 | 7:40 p.m. PDT

Captivating stories are the key to a great newscast.

Stories Set the Tone


By Jillian Olivas
Wednesday, October 1, 2014 | 10:11 a.m. PDT

Coming prepared with solid story ideas is important, but regardless of how well you prepare, the news is probably going...

Farmworkers Protest in Downtown L.A.

USC Good Neighbors Funds New Literacy Program At Nearby School

Trojan Marching Band Ranked No. 1 in College Football

What's the Best News You've Heard Today?

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Judge in Adrian Peterson Case in Recusal Hearing


By Reid Silverman
10/22/14 | 12:27 p.m. PDT

A hearing on Wednesday will decide whether the judge in NFL star Adrian Peterson's child abuse case will be removed. 


CALENDAR
Thu, 10/23/14 | 6:00pm
2525 Michigan Avenue, Santa Monica CA 90404
Thu, 10/23/14 | 7:00pm
USC Scene Dock Theatre
Thu, 10/30/14 (All day)
USC McClintock Theatre
Mon, 11/03/14 | 8:00pm
Bovard Auditorium (ADM)
Thu, 11/06/14 | 7:30pm
Annenberg Forum, Wallis Annenberg Hall