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Annenberg School of Communication and Journalism University of Southern California

"Vegas Shooter" for Vegas-Goers

By Julia Deng
Friday, March 1, 2013 | 10:29 a.m. PST

Cater to the audience - not just your own news judgment.

Deciding the Lead

By Lillian Ma
Thursday, February 28, 2013 | 6:45 p.m. PST

How to decide the leads? They must be the most important stories of the day and the best the news...

Leading Off Tonight's Show...

By Josh Woo
Thursday, February 28, 2013 | 12:50 p.m. PST

The most important decision of the day is one of the most difficult.

Sequester Cuts and Porn Stars: What's in a Lead Story?

By Vicki Chen
Thursday, February 28, 2013 | 9:18 a.m. PST

When newsgathering doesn't go as planned, it's smart to have a back-up plan.

Witty With the Web

By Joy Wang
Wednesday, February 27, 2013 | 11:42 a.m. PST

Web/Graphics teammate is harder than it looks.

What's in a Lead?

By Paige Graham
Wednesday, February 27, 2013 | 11:38 a.m. PST

The order of the rundown means more than you may think.

Taking the Lead

By Heather Ritchie
Wednesday, February 27, 2013 | 12:28 a.m. PST

Picking out the lead story is not easy. 

Leading the Newscast

By Stephanie Kayser
Tuesday, February 26, 2013 | 7:29 p.m. PST

Key features for a good broadcast story.

Why Is This Your Lead? Funny You Should Ask...

By Ali Blair
Tuesday, February 26, 2013 | 6:00 p.m. PST

You have one chance to grab a viewer's attention.

What Goes First?

By Jessica Benson
Tuesday, February 26, 2013 | 8:15 a.m. PST

Picking the lead isn't always easy.

Thursday 10/30/14

Weather 10/30/14

Nursing Summit Held at Cal State L.A.

Apple CEO Tim Cook Comes Out As Gay

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Mon, 11/03/14 | 8:00pm
Bovard Auditorium (ADM)
Wed, 11/05/14 | 7:00pm
USC Roski MFA Gallery, 3001 S. Flower Street
Thu, 11/06/14 (All day)
USC Bing Theatre
Thu, 11/06/14 | 7:30pm
Annenberg Forum, Wallis Annenberg Hall
Sat, 1/31/15 | 7:00pm
Bovard Auditorium (ADM)