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Annenberg School of Communication and Journalism University of Southern California
lead producer

Mistakes To Be Made And Lessons To Be Learned


By Kaiti Williamson
Thursday, April 16, 2015 | 3:44 p.m. PDT

I have made many mistakes throughout the semester, but I have learned from each and every one of them.  

Make The Live Shot Worth It


By Vanessa Gomez
Thursday, April 2, 2015 | 1:13 p.m. PDT

Don't try to force a live shot just because you want to add one in the newscast. 

Let's Start At The Beginning


By Elisabeth Roberts
Friday, March 13, 2015 | 10:51 a.m. PDT

Picking your lead is important to the flow of your whole newscast.

Helping Each Other Leads To Success


By Vanessa Gomez
Thursday, March 5, 2015 | 12:34 a.m. PST

There's no "I" in producing a newscast and my producing teammates are always there to help.

Clear Your Schedule For Copy Editing


By Vanessa Gomez
Thursday, February 26, 2015 | 12:01 a.m. PST

No matter how fast the time goes by during the day, producers have to make time for copy editing.

Taking the Leap


By Shannon Reiffen
Friday, February 13, 2015 | 11:16 p.m. PST

My first week of producing had its ups and downs, but was a great start to what should be an...

What's Your Lead?


By Hannah Button
Tuesday, September 30, 2014 | 12:06 p.m. PDT

Choosing a lead story is one of the toughest calls a producer has to make. 

The Importance of Communication: My Weeks as Lead Producer


By Alejandra Rubalcava
Friday, September 26, 2014 | 2:42 p.m. PDT

Thursday night marked my second week as lead producer. What I've learned... 

Holiday Bowl - USC vs Wisconsin Post-Game Press Conference

Su'a Cravens: "It's the players that need to step up"

Darreus Rogers: "It comes down to the players"

Trojans Fall to Wisconsin in the Holiday Bowl 23-21

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Alcoholism At USC


By Kay Angrum, Alex Janin, Veronica Quezada, Madison Mills and Sam Bergum
11/19/15 | 1:14 p.m. PST

In this four part series, USC Anneberg Media looks at alcohol abuse on campus and where students can go for...


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