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Annenberg School of Communication and Journalism University of Southern California
Producer Blogs

Let's Start At The Beginning


By Elisabeth Roberts
Friday, March 13, 2015 | 10:51 a.m. PDT

Picking your lead is important to the flow of your whole newscast.

The Development of Story Pitches


By Gloria Yi
Wednesday, October 2, 2013 | 5:29 p.m. PDT

Read about how Tuesday's story ideas were brought to life.

"Oh, That's My Slug?"


By Julia Deng
Friday, March 15, 2013 | 9:21 a.m. PDT

I hear this question far too often from my reporters.

Confessions of an Ex-Reporter


By Julia Deng
Friday, February 15, 2013 | 8:52 p.m. PST

I got away with a lot as a one-man band reporter. Things have changed now that I'm a producer...

Words of Wisdom from One Producer to Another


By Elisa Hernandez
Thursday, April 26, 2012 | 12:01 a.m. PDT

This semester has given me a new found respect for producers. 

Holiday Bowl - USC vs Wisconsin Post-Game Press Conference

Su'a Cravens: "It's the players that need to step up"

Darreus Rogers: "It comes down to the players"

Trojans Fall to Wisconsin in the Holiday Bowl 23-21

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Alcoholism At USC


By Kay Angrum, Alex Janin, Veronica Quezada, Madison Mills and Sam Bergum
11/19/15 | 1:14 p.m. PST

In this four part series, USC Anneberg Media looks at alcohol abuse on campus and where students can go for...


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