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Annenberg School of Communication and Journalism University of Southern California

Politics

Presidential Debates at Democratic Headquarters

Barack Obama and Mitt Romney will come face to face for the first time Wednesday in Denver for the presidential debates, and just how much is riding on the debates, Stephanie Kayser has the answer from the Democratic Headquarters in Pasadena.

COMMENTS

For crissake, don't try too make too many points. pause after making a point/rebuttal. You might even semi-apologise for exagerations made in ads by independant organizations. Explain that you have no control over what they say,appreciate their enthusiasm but observe that there is so much valid criticism of Romney/Ryan that poorly supported accusations are superfluous. In short, don't try to get in everything. A humorous comment or two is invaluable: E.G. There is a cartoon where Romney is at a "find the lady" table and saying " You haven't been able to learn MY income tax information; let' see if you can guess what YOUR taxes will be in a Romney Administration." Biting humor = soundbites.

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