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Annenberg School of Communication and Journalism University of Southern California
Producers

If You're Not Overcommunicating, You're Undercommunicating

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There is no such thing as overcommunication in the newsroom. As the wed/graphics teamate this week, I had to communicate with my fellow producers, the web MJs, and the graphics person. It was critical to make sure everyone was on the same page about how we were covering stories.

I learned quickly that I could not make assumptions that people would do things the right way. It was my job to make sure the whole team knew the correct graphics or the angle we were taking on a web story. At times, it felt overwhelming, being in the middle of so many different conversations at the same time. But, as long as I stayed organized, we were able to stay efficient and get the job done right.

Today, when things got hectic in the newsroom, a graphic was done wrong, and not fixed properly. When the show aired and I saw the wrong graphic, I knew that in the bustle of the end of the day, I did not overcommunicate the change to our graphics person.

Working on day-of-air news is all about the deadline. The phrase "make news, not art," is my motto when we are working against the clock.  When it comes down to it, the story just needs to make air. The whole news team is needed to put on the best newcast we can at 6 PM and when everyone communicates with eachother, the show will go on without a hitch.

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