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Annenberg School of Communication and Journalism University of Southern California

Marcela Isaza

Class of 2003, Bachelor's

After completing 4 news internships while in school, my first job was at KNBC as an editorial assistant. Simultaneously I also worked as a reporter/producer at LaTV. Then I worked in a marketing company for a year before I started working free-lance for AP. After waiting a year, I became staff with APTV.


What are the top three skills journalism students should learn in college?:


What were your duties at ATVN? :

Writer / Editor / Reporter / Producer

How did ATVN prepare you for your career?:

You learn and appreciate the work when you are a one man band.

What is your advice to aspiring journalists?:

Write, write, write. INTERN while you’re in school. Don’t wait!

What should graduates keep in mind when negotiating their first job?:

Try to put your goals on a map before you get stuck.

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