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Annenberg School of Communication and Journalism University of Southern California

Alex Schaefer

Class of 2012, Bachelor's

Alex Schaefer is a senior broadcast and digital journalism major who is double-minoring in communication and the entertainment industry and cinematic arts.  She serves as a Thursday producer.  Now in her sixth semester at ATVN, Alex has worked as a graphics artist, a video journalist and a studio floor director. 

This summer Alex interned in the mailroom at William Morris Endeavor, a literary and talent agency in Beverly Hills.  Before interning in the mailroom she worked for the company's corporate communications department.  Alex is currently a development intern for FactoryMade Ventures, an entertainment, media business development and consulting firm.


What were your duties at ATVN? :


Love your teammates and the show will be better for it!

December 2, 2011

Your relationship with your teammates is critical to the outcome of your show.

Copy carries a show

November 18, 2011

Reading copy out loud helps avoid wordy anchor reads.

Keep refreshing to stay on top of a story

November 11, 2011

Social media has leveled the broadcast playing field when it comes to breaking news

Crystal to Host Academy Awards

November 10, 2011

Billy Crystal will return as host of the 2012 Academy Awards.

Live shots enhance any broadcast

November 4, 2011

Prepare the studio for the worst and hope for the best when it comes to doing a live shot during...

Write for the ears

October 28, 2011

Reading aloud what you write can save the show from tounge-tied anchors

Knowing the rundown

October 17, 2011

Having an extensive knowledge of the rundown is critical to a good show.

Pick a strong lead and stay on your toes

October 14, 2011

You can have a great story lined up for the top of the A block, but if breaking news happens...

Don't Get Bogged Down By The Budget

October 5, 2011

While the budget offers a sneak peak into the news of the day, solely focusing on getting that coverage may...

Apple Unveils iPhone 4S

October 4, 2011

New Apple CEO Tim Cook hosts first major product event without Steve Jobs.

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