Skip navigation
Annenberg School of Communication and Journalism University of Southern California

Great Teases Make An Excellent Show

This semester I’ve learned that producing is a juggling act. Communicating with MJs, stacking the show, creating graphics, approving videos – no matter the producer role, I have a million things on my mind at once. 

Making sure nothing slips through the cracks is one of the most difficult parts of being a producer. The first time I was lead producer, I forgot to write the superteases. Then during the show, the anchor started reading the story instead of the teases. In the future, I obviously never want to miss a tease again, and I really want to focus on writing pithy and enticing teases. 

Next week I’m lead producer, and I have a game plan. When the rundown is final, at hopefully 4 p.m., I’m going to talk to the video producer and watch the potential videos that we can use for the teases. I think it’s important for the lead producer to get up and go in the edit bay to see what video we have to work with. After assigning MJs to edit the videos I select, I’m going to sit down and write all the teases at once.

I think the best place to get inspiration for teases is by actually watching the news. While I don’t often sit down and watch a full newscast, my goal for this next week is to watch the other ATVN shows and see what they do with their teases. My classmates have great ideas, and I know that could help me. I look forward to writing exciting teases!

Leave a comment

We've Moved!

By Sam Bergum
01/21/16 | 11:09 a.m. PST

Visit us at!

USC Basketball Knocks Off Rival UCLA 89- 75

By Scott Cook
01/14/16 | 12:05 a.m. PST

USC defeats UCLA with stellar play from their Freshmen. 

Holiday Bowl - USC vs Wisconsin Post-Game Press Conference

Su'a Cravens: "It's the players that need to step up"

Darreus Rogers: "It comes down to the players"

Trojans Fall to Wisconsin in the Holiday Bowl 23-21

We detected that you might be on a mobile device such as an iPad or iPhone. Sorry, at this time the video box is only visible on desktop computers.